Course curriculum
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1
SMMNSM503A Introduction
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2
Chapter 1. Overview of Niche Social Media Networks
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3
Chapter 2. Niche Social Media Marketing Strategy
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4
Chapter 3. Niche Social Media Marketing Implementation
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5
Chapter 4. Measuring Effectiveness on Niche Networks
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6
SMMNSM503A Assessment
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SMMNSM503A - Welcome -
3.1.1 Niche Social Media Networks Overview 3.1.2 Snapchat Overview & Features 3.1.3 WhatsApp Overview & Features 3.1.4 Pinterest Overview & Features 3.1.5 WeChat Overview & Features 3.1.6 Messenger Overview & Features -
3.2.1 Developing the Niche Social Media Marketing Strategy 3.2.2 Conducting a Social Media Network Audit 3.2.3 Selecting Your Social Media Networks 3.2.4 Understanding The Different Content Categories 3.2.5 Developing Your Social Media Marketing Strategy 3.2.6 Integrating Influencer Marketing 3.2.7 Setting Strategic KPIs 3.2.8 Implementing Your Niche Network Strategy 3.2.9 Creating A Budget For Niche Networks 3.2.10 Developing Audience Feedback Procedures -
3.3.1 Snapchat Organic Implementation 3.3.2 Snapchat Paid Implementation 3.3.3 WhatsApp Implementation 3.3.4 Pinterest Organic Implementation 3.3.5 Pinterest Paid Implementation 3.3.6 WeChat Organic Implementation 3.3.7 WeChat Paid Implementation 3.3.8 Messenger Organic Opportunities 3.3.9 Messenger Paid Opportunities -
3.4.1 Measurement Tools For Niche Networks 3.4.2 Niche Social Media Marketing Metrics 3.4.3 Niche Social Media Marketing Scorecard 3.4.4 Return On Investment Analysis 3.4.5 Presenting To Stakeholders -
SMMNSM503A - Assessment Tasks and Submission Links
Pricing options
Explain how different pricing options might be valuable to different segments of your audience.
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